A website introduces you and your books to the world. The internet is open twenty-four hours a day, seven days a week, and three hundred sixty-five days a year. In other words, it is always there. Your prospective readers do not have a fixed schedule; they may look you up at 4:45 am. The best part is that they will find you at the hour.
Word of mouth can only get you so far. This is the internet age. What you need is an additional push to advertise your books. For that, you need a website and ways to get your readers to it. The new word of mouth is social media.
Your website has to have what you offer. That is the whole point of being there. You want to keep your prospective readers interested.
With your website, you tell your prospective readers about:
Who you are as a writer
Where you sell your books
The benefits to reading your books
What other writings you have
“Successful websites are like books, they’re not born, they are created. It takes time to outline, flesh it out, critique, proof, and publish. Your website needs the same attention as your book. The Ghoster makes it easy for you.”